The One Conversation: Why Networks Matter!
By Peter Comrie
In our business we are indeed fortunate to get to know and work with some outstanding people as they navigate through the spectrum of personal development options. Individuals, couples, business people, teams, executives, students, and often politicians, make up the tapestry of folks we are privileged to engage with each and every day in our company.
Recently we were inspired to acquire a new enterprise that we felt would be a perfect compliment to our established business. And could answer many of the needs of our current client base, and our larger network of valued business contacts.
As business owners ourselves, we are keenly aware of the conditions and circumstances that most business folks must contend with to bring their enterprise to successful profitability. We are also very aware of what often retards their progress, and while that is a very extensive conversation, I’m only going to deal with one aspect in this note. That is: Why Networks Matter!
We have proven many times in over thirty years in our practice that what our clients, and us frankly, are looking for, most desire, deeply need, really want, must have, and sincerely pray for, is usually just one conversation away.
David Whyte, the profound Irish poet, clearly states in his program, Leadership at the Frontier, “this is not the age of information, this is not the age of information, this is NOT the age of information, this is the age of Communication and Relationships”. Folks, we certainly have all the information we need, what is required now is that we are “networked”.
Now, let me be clear here before we go on, Professional Networking and Network Marketing are distinctly different things, and here we are addressing the former.
Two gentlemen, George Moen and Mark Wright, who do certainly understand the power of both Professional Networking and Network Marketing, took a long look at their extensive and highly valued networks and asked the question, “How can we best serve them”? And Rapid Time Networks was born.
Now back to my story, and what does Professional Networking have to do with The One Conversation? Pretty simple.
If we agree, in any way, with the premise that we are only ever one conversation away from what we really desire, is it not reasonable to assume that through prudent and sophisticated networking we increase dramatically the likelihood of that “one conversation” occurring. We feel strongly that it does.
What about some of the other benefits of Professional Networking?
When we think about “professional networking” we have just one thing in mind. We think about all kinds of business people, from many different industries and professions, coming together and conducting their business networking in a highly professional manner. Considerate networkers realise that the most powerful and impactful relationships that they can build are long term ones. Relationships that will blossom and bear fruit over time can’t be forced, but they can certainly be nurtured. But there are some things that you need to remember;
- Building a relationship requires an investment of time. It doesn’t just happen.
- Whatever you give to help build a relationship must be given without any kind of attachment. Without any expectation of getting anything in return.
- You have control over how long it takes to build a relationship but it does take two of you to have one – and the Know & Like and Trust part is very important.
- Never force any part of the process. Doing so will only result in you dropping down the ladder rather than moving up.
- It’s far easier to move down the ladder than it is to move up it.
- If you do happen to move down the relationship ladder, it will probably take more time to move back up than it originally did.
- If you always do what you say you’re going to do, you’re unlikely to slip down.
- Whatever you do, make it fun.
I’ve just again finished the fantastic book “The Go-Giver” (and Go-Givers Sell More) by our friends Bob Burg and John David Mann.
The book tells the story of an ambitious young man named Joe, who yearns for success. Joe is a true go-getter, though sometimes he feel as if the harder he works, the further away his goals seem to be.
One day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by many of his devotees as ‘The Chairman’.
Over the next week, Pindar introduces Joe to a series of successful ‘go-givers’ who teach him how to open himself up to the power of giving.
During the course of the week, Joe discovers the ’5 Laws of Stratospheric Success’;
The Law of Value
Your true worth is determined by how much more you give in value than you take in payment.
The Law of Compensation
Your income is determined by how many people you serve and how well you serve them.
The Law of Influence
Your influence is determined by how abundantly you place other people’s interests first.
The Law of Authenticity
The most valuable gift you have to offer is yourself.
The Law of Receptivity
The key to effective giving is to stay open to receiving.
The messages contained in this story – which fully explain the Laws and how to apply them – are essential for life, for business and most definitely for your business networking.
If you really do want to maximize the returns that you get from your business networking then you MUST read this book.
Now, back to my original point. I believe you see clearly that we are indeed only ever One Conversation away from what it is we are seeking, whether in our business life, or our personal life. The important thing for you to consider now is, how deep are your networks of valued contacts who Know, Like, and Trust you enough to share their Rolodex of networks with you?
It his seminal work, Working With The Law, Raymond Holliwell clearly outlined the 11 Laws that we all must work with for successful living. There are a similar set of Laws that apply to our networking lives, and frankly, affect everything we do. Consider these Laws as you look at your life, and how you network with your valued connections.
These Universal Laws, that we really do need to understand are, in no particular order of importance;
The Law of Cause and Effect
This law really is the granddaddy of all laws. It’s also known as the Law of Sowing and Reaping and the concept is very similar to that of Karma. Simply put, every effect has a cause and what goes around, comes around.
The Law of Responsibility
You are fully responsible for everything you are, everything you have, and everything you become and achieve. This does not necessarily mean that everything that happens to you is your fault but it does mean that no-one else cares about these things as much as you do, so don’t wait for someone else to deal your challenges. Take control, and deal with them yourself. In other words, there will be no thumb sucking and whining from here on out.
The Law of Attraction
You are a living magnet. You attract the people, events and circumstances that harmonize with your dominant thoughts. This law is very closely related to;
The Law of Mind
You become what you think about. What this, essentially, means is that wherever you find yourself in life today is a direct result of the things you’ve been thinking about up to now.
The Law of Reciprocity
People want to pay you back for what you do for them. By making small concessions, you may be able to get a large concession in return.
The Law of Relationships
The more people you know, the luckier you’ll be. Most lucky breaks and opportunities come from people, not from events.
The Law of Preparation
80 percent of success is determined by your preparation. Before attempting anything, do your homework.
The Law of Compensation
Whatever you put in, you will get out. You will always be compensated in full for whatever you do.
The Law of Growth
If you’re not growing, you’re stagnating. Change is the only constant in life. Embrace and grow with it so you won’t be caught off guard when it occurs.
The Law of Abundance
There is more than enough of anything you could ever want to satisfy the needs and desires of everyone.
These laws affect everything in life and our understanding of them plays a major role in our ability to get the best from life.
Our understanding of these Laws dictates how effective we are when it comes to our business networking.
The ultimate aim of this quality of relationship is to stimulate a level of confidence and trust where the natural progression is the fact that referrals take place between them. In fact, if the relationship and mindset of both parties is the same then, not only are they willing to refer to each other, but they proactively look out for opportunities to refer to each other. The ultimate win/win.
As you now likely see, Professional Networking, using the guides above not only greatly increases your business effectiveness, but can lead to relationships that can last lifetimes, transcend borders, break traditional barriers, and set examples for highly conscious and successful living. That ultimately is The One Conversation most of us are living to have.
My very best wishes to you as you Network your world.