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How to be FABulous

An introduction is a great opportunity to leave a lasting impression on your audience.  Forget about gimmicks or surprise tactics; the simplest way to make your mark is to let your audience know what sets you apart and what you …

 

Putting the “You” in Business

Like every small business owner, you’ve done your homework.  You know what to do and how to do it to keep your business going. But, if you’re like most people, you haven’t done your homework about your business’s most important …

 

The What, Why and How of Tag Lines

Like your logo, your tag line is part of your brand or business identity. It is a one to two-line phrase that, crafted well, helps you stand out from your competition and in the minds of your customers and prospective …

 

Common Networking Mistakes

Here is a good checklist for your local business networking.

1.       Missing opportunities.

Networking doesn’t happen just during scheduled meetings.  You could meet someone who’s a potential local business  networking contact in just about any setting.  The more prepared you …

 

How to Nurture Your Network

Networks are living entities.  They change and evolve over time, with members setting the stage for what direction a network will take.  Networks with proactive, contributing members thrive on the time and energy they receive.  They grow and bloom, yielding …

 

Networking 101: Preparation Essentials

If you are in business, chances are you already know about the importance of networking. But what are you doing to ensure that you are taking full advantage of your networking opportunities?

Before anything else, preparation is the key to …

 

What’s Next?: Follow Up, Follow Up!

In the last article in this series, we defined effective networking as the process of building and nurturing lasting relationships. What are you doing to ensure that you are an effective networker?

Let’s say you attended a meeting of your …

 

Networking – It Might Not Be What You Think It Is

To many people, business networking can seem like a daunting process. For some, just the thought of attending a local business networking event provokes enough anxiety that they avoid it altogether. The term “networking” can conjure images ranging from walking …